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HomeMy WebLinkAbout1998-02-26 Regular Meeting CITY OF GRAPEVINE, TEXAS GRAPEVINE CONVENTION & VISITORS BUREAU JBOARD OF DIRECTORS MEETING Thursday, February 26, 1998 - 11:30 a.m. JWALLIS BUILDING, ONE LIBERTY PARK PLAZA AGENDA -J I. CALL TO ORDER II. APPROVAL OF MINUTES FROM JANUARY 14, 1998 MEETING JIII. OLD BUSINESS A) CONVENTION CENTER RATE REVIEW PROGRESS UPDATE J B) CONVENTION CENTER EXPANSION PROGRESS UPDATE C) VISITOR INFORMATION CENTER PROGRESS UPDATE D) VISITOR RESTROOMS PROGRESS UPDATE JE) GRAPEVINE NEW VINTAGE WINE AND ART FESTIVAL UPDATE F) RAILROAD STORAGE FACILITY UPDATE Lw IV. NEW BUSINESS 1 A) DISCUSS FESTIVAL MANAGEMENT AND IN HOUSE ADVERTISING AGENCY CORPORATION AND TAKE ANY NECESSARY ACTION B) GRANTS IN AID REQUEST- GRAPEVINE HISTORICAL SOCIETY V. SALES AND MARKETING REPORT J VI.. ADJOURNMENT J I STATE OF TEXAS COUNTY OF TARRANT CITY OF GRAPEVINE MINUTES The Grapevine Convention&Visitors Bureau Broad of Directors met on Thursday, February 26, 1998 at the Grapevine Convention&Visitors Bureau with the following persons in attendance: Don Bigbie Chairman Philip Cloud Board Member Phil Parker Board Member Gary Blagg Board Member Bill Brink Board Member Steve Trent Board Member Paul W. McCallum Executive Director George Kakos Director of Sales & Marketing Absent: Gayle Hall Board Member Kathee Livengood Board Member Colin Ankersen Board Member Roger Nelson City Manager i" CALL TO ORDER Chairman Bigbie called the meeting to order. APPROVAL OF MINUTES A motion to approve the minutes from the January 14, 1998 Board Meeting was made by Gary Blagg, seconded by Bill Brink. Motion carried. OLD BUSINESS Convention Center Rate Review Progress Update- Mr. sUpt - ae Mr. McCallum reported that the rate structure as approved by the CVB Board was taken to council and adopted. The rate structure became effective immediately for future contracts. Convention Center Expansion Progress Update- Mr. McCallum reported that this item also was taken to the last council meeting. The council was supportive and appreciative of the direction of the board. There was concern regarding the present library situation and whether the library would remain at its present location. Within the next 60 days we will return to the council with recommendations which take into consideration the decisions concerning the library. Mr. Parker asked Mr. McCallum to share the idea of possibly converting the building where Winn Dixie is currently located to a Carneige style library if Winn Dixie does not Board of Directors Meeting February 26, 1998 Page 2 of 4 renew their lease in 1999. The building located on Main Street would do much to bridge the gap between the Heritage Center and College Street. Visitor Information Center Progress Update- !" The Visitor Information Center should be complete in the next two weeks. The graphics and items that will make it museum quality will take a little longer,but what we have seen so far looks very good. The Texas Wine and Grape Growers Association and the Dallas Fort Worth Area Tourism Council are moving in at this time. Visitor Restrooms Progress Update- "! They will be completed by this weekend. Everything is in except the stall dividers, final paint touch-up, and a concrete foot path. The maintenance will be 6 days a week,the same as the maintenance of the public restrooms located by the Wallis Building. Grapevine New Vintage Wine and Art Festival Update- "' g The steering committee met two weeks ago and are moving forward. The turnout in rr terms of artists has been tremendous and there will be a contest during the weekend for the artists to design a wine label. The local galleries and tea rooms are excited about participating. The dates are April 16, 17, 18, and 19 with the Blessing of the Vines to take place at Delaney Vineyards. We will utilize all of the Heritage Center and are adding an international wine element this year. Railroad Storage Facility Update- Mr. McCallum reported that 18 months ago we entered into negotiations to purchase the property south of the turntable. This property includes a 7,000 sq. foot facility, 3,000 of which will be storage for the CVB and 4,000 of which will be leased to the Tarantula Corporation for a maintenance facility. Tarantula will be responsible for the Imodifications that will allow them to run the engine from the turntable inside the building .to work on it. Mr. Trent asked if this was within the guidelines of the Hotel Motel Tax Law. Mr. McCallum discussed HB 1056 which put teeth into the implementation of the law and outlines how hotel/motel taxes may be spent. This type of purchase would fall within the section for developing attractions. I I 111 11, I Board of Directors Meeting February 26. 1998 Page 3 of 4 NEW BUSINESS 111 Festival management and in-house advertising agency corporation- Mr. McCallum initiated a discussion on the formation of a 501(c)3 or a 501(c)6 corporation that would manage festivals. It would be responsible for the production of all the Grapevine festivals, as well as,manage festivals for others such as Delaney Vineyards and Bass Pro. The advantage of managing festivals in this way would enable efficient check writing capabilities and the collection and management of funds. It would also be Ia revenue generating source whose proceeds could be used to generate more weekend activities. Phil Cloud made the motion that we propose to establish a festival management and in- house advertising agency. Bill Brink seconded the motion. Motion carried. 114w Grants in Aid Request- Grapevine Historical Society- Phil Parker made a motion to approve a grants in aid request up to $2,500 and that the Historical Society produces as many brochures as possible for those funds. Gary Blagg seconded the motion. Motion carried. SALES AND MARKETING REPORT Mr. Kakos shared the new meeting planners guide which the board members felt was a first-class piece. Mr. Kakos shared that Javier Rodriguez has done a great job in the Mexico and South American markets, working many weekends with FAM tours selling the whole 111 metroplex. Mr. Kakos shared several industry publications from these countries that we .have been included in as a result of Javier's work. Mr. Kakos shared that the meeting with the new general manager and others from Grapevine Mills went very well. The Mills is only 4 months old and very busy getting off the ground. They see us a viable partner for co-op marketing. A writer from Vancouver, British Columbia called in May '97 for a press kit which was sent to her. Recently she sent us two articles she had written which had appeared in the British Columbia press. U U r Ikro Board of Directors Meeting February 26, 1998 rage 4 of 4 ADJOURNMENT There being no further business to bring before the Board, Mr. Bigbie entertained a motion to adjourn. Motion was made by Bill Brink; seconded by Phil Parker. ATTEST: DATE: I I I I I I I I I I I