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Home My WebLink About1995-05-18 Regular Meeting • CITY OF GRAPEVINE, TEXAS • GRAPEVINE CONVENTION & VISITORS BUREAU BOARD OF DIRECTORS MEETING THURSDAY, MAY 18, 1995 11:30 A.M. AGENDA I. CALL TO ORDER II. APPROVAL OF MINUTES FROM APRIL 20, 1995 MEETING III. OLD BUSINESS A. SPRING FAM UPDATE B. PKF STUDY UPDATE C. TRANSPORTATION STUDY UPDATE IV. NEW BUSINESS V. SALES AND MARKETING REPORT VI. EXECUTIVE DIRECTORS REPORT VII. ADJOURNMENT T i 1-5:461r R OF TEXAS 'a, OF ARRANT �`{" e` SOF GRAPEVINE MINUTES I u. g Grapevine Convention & Visitors Bureau Board of Directors met on Thursday, May t the Grapevine Convention and Visitors Bureau, One Liberty Park Plaza, Grapevine at 11:30 a.m. with the following persons in attendance: ' Warren Dearing Board Member Nancy Reams Board Member Peggy Britt Board Member Phil Parker Board Member Greg Saunders Board Member Gary Blagg Board Member Dave Givens Board Member Paul W. McCallum Executive Director Fran Fairchild Dir. of Marketing & Sales Absent: Bruce Crouch Board Member Don Bigbie Chairman C. Shane Wilbanks Council Liaison Trent Petty City Manager CALL TO ORDER Warren Dearing called the meeting to order. 1111/ APPROVAL OF MINUTES A motion to approve the minutes from the April board meeting was made by Nancy Reams; seconded by Greg Saunders. Motion carried. OLD BUSINESS Spring FAM Update: Ms. Fairchild reported that there were 33 persons expected to attend the FAM including 23 meeting planners. She discussed the FAM schedule and encouraged the board members to join the FAM for any and all functions. I I I hh �aa Ah i*card of Directors Meeting y 18, 1995 2of 3 ;OLD BUSINESS cont. PKF Study Update: Mr. McCallum reported that the preliminary report has been received and that a date will be set for the latter part of June for an evening meeting for a full presentation to the board and council. The preliminary report discusses a 200,000 sq. ft. facility with 20 breakout rooms with a 400 room full-service property contiguous with the Convention Center. It will be necessary for the City to offer appropriate incentives for this program to work. Mr. Saunders suggested the need to pitch a total economic development package such as a pharmaceutical/medical or association office complex development approach, not just a Convention Center. There is business going to Alliance that could be coming here. We need to drive the market to bring in a hotel. We need to create the demand which will raise the rate, as occupancy is already here. It was suggested that this presentation needs to come from the CVB Board of Directors and that there be a workshop prior to the June meeting for a committee from the board to prepare this presentation. Transportation Study Update: Mr. McCallum reported that a study was conducted to determine if there was enough interest to warrant a limited shuttle service between the hotels, historic te district and restaurants. The study consisted of 300 intercepts at various hotels and restaurants on both days and evenings throughout the week. There appeared to be no price sensitivity. There is enough interest to start a limited service. It would require some funding by the City. The study was forwarded on to the City Manager. Mr. McCallum will report back to the board on any action taken on this issue. NEW BUSINESS There was no new business. SALES AND MARKETING REPORT Fran Fairchild reported that we will participate in TSAE again this year as well as return to Southern California to do follow-up and develop new accounts. The new software for the sales department is loaded. We will participate in Texas Metroplex campaign again this summer. The pre media event for Main Street Days this morning was well received with both TV and writers present. Ms. Fairchild expressed appreciation for the board's support. We are participating in a Media FAM for local media this afternoon. Ms. Fairchild shared the Visions Section of the Fort Worth Star Telegram in which Grapevine was listed as the "city you most want to bring a visitor to see". She shared copies of Southern Living; the section from the Colleyville News & Times which featured Grapevine; as well as, the Main Street Days tabloid section from the Grapevine Sun. r Board of Directors Meeting May 18, 1995 Page 3 of 3 EXECUTIVE DIRECTORS REPORT Mr. McCallum reported the status on the conference room table. He shared the history of the challenge of fmding an appropriate table. He explained that after an exhaustive search, we were now contracting with a company in Fort Worth to build us a 16 foot table, which will come in four interlocking sections to allow for different configurations and expand the usage of the board room. It should take approximately 4 months to build. ADJOURNMENT Greg Saunders made a motion that the meeting be adjourned. i Attest A e co, ci ,... Date ../S 0 I I I I . 0 II