HomeMy WebLinkAbout1999-10-21 Regular Meeting .
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CITY OF GRAPEVINE, TEXAS
GRAPEVINE CONVENTION & VISITORS BUREAU
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BOARD OF DIRECTORS MEETING
Thursday October 21, 1999 - 11:30 a.m.
GRAPEVINE CONVENTION AND VISITORS BUREAU
ONE LIBERTY PARK PLAZA, GRAPEVINE, TEXAS
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alAGENDA
IIII. CALL TO ORDER
II. APPROVAL OF MINUTES FROM SEPTEMBER 16, 1999 MEETING
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{ 1111III. SALES AND MARKETING REPORT
le IV. OLD BUSINESS
A) SIGNAGE UPDATE
ill B) FY 99-00 MEETING SCHEDULE
III V. NEW BUSINESS
A) JOEY WILKINS FOUNDATION
B) SPORTS COMMISSION
II C) GRANTS-IN-AID REQUESTS
D) 2000 RESEARCH PROJECT
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VI. ADJOURNMENT
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STATE OF TEXAS
IC COUNTY OF TARRANT
CITY OF GRAPEVINE
MINUTES
The Grapevine Convention & Visitors Bureau Board of Directors met on Thursday, October
I 21, 1999 at the Convention& Visitors Bureau, One Liberty Park Plaza, Grapevine, Texas with
the following persons in attendance:
I Don Bigbie Chairman
Gary Blagg Board Member
Bill Brink Board Member
I Philip Cloud Board Member
Paul Jennings Board Member
Phil Parker Board Member
II Kathee Livengood Board Member
Robert Thrailkill Board Member
Steve Trent Board Member
i Darlene Freed Council Liaison
Pat Stinson Heritage Foundation Liaison
IPaul W. McCallum Executive DirectorGeorge Kakos Director of Sales & Marketing
ifhe Absent: Bob Hamilton Chamber Liaison
CALL TO ORDER
I Chairman Bigbie called the meeting to order. He thanked Phil Parker for chairing the last
meeting in his absence.
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APPROVAL OF MINUTES
A motion to approve the minutes from the September 16th, 1999 Board Meeting was made and
111 seconded. Motion carried.
SALES AND
MARKETING REPORT
I George Kakos shared the success of the past fiscal year. The Convention Center made their
goal with a fewer number of events. The communications division, visitor information center
and convention services areas all showed gains. The number of brochures distributed showed
a decline due to the introduction of the all-inclusive piece, which replaced many of the
I individual brochures that were being mailed. This also helped to reduce postage costs. The
sales division showed an increase in number of leads generated.
IMr. Kakos shared the two trophies, won by the bureau at the annual conference of the Texas
Association of Convention & Visitors Bureaus. The single entry in the idea fair won first
place for tourism development and third place overall.
Cur Mr. Kakos also shared the ad, which is located in the inside front cover of the GTE phone
idirectory. This was an in-kind agreement with GTE. He stated he would give a wrap-up of
advertising and fulfillment pieces at the next meeting after all the numbers have come in.
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Board of Directors Meeting
October 21, 1999
WhiPage 2 of 3
r SALES AND MARKETING REPORT cont.
Mr. Bigbie recognized George and the other staff members that participated in the achievement
of these goals. He suggested that a press release on these accomplishments would be in order.
OLD BUSINESS
Signage Update
Mr. McCallum shared the latest version of the signage designs, which were presented at a
council workshop. The designs reflected the changes to a more simple straightforward design.
The various signs are made of either, porcelain on steel, baked aluminum or cast bronze.
Council was pleased with the designs and the next step is to decide on colors. Discussion
followed. Once the color selection is complete it will take council action to proceed. The
timeline for the project is to have the first phase accomplished by spring.
FY99-00 MEETING SCHEDULE
The FY99-00 Meeting Schedule that was presented at the last meeting was brought up for
consideration. After discussion it was determined that March 30th should be the March
meeting date due to a conflict with Spring Break. The finalized meeting schedule is attached.
NEW BUSINESS
civ Joey Wilkins Foundation
Mr. McCallum shared information regarding the creation of the Joey Wilkins Foundation. The
Board of Directors consists of Mark Stanfield, Chairman; Mike Ware, Vice-chairman, Paul
W. McCallum, Secretary and Randy Roberts, Treasurer along with an Advisory Board. John
Boyle has donated his time to set up the 501 ( c )3 foundation. Many people have volunteered
time and materials for the rework necessary to her home and to help with the mailings of the
foundation. Jerry Delaney has offered the use of his winery for a fundraiser. The foundation
board will administer the funds. Joey has suggested that if there are any excess funds they
should go to spinal cord injury research or a new therapy center for those like herself that want
to move forward as quickly as possible.
Sports Commission
Mr. McCallum reported that the commission would include the cities of Dallas, Fort Worth,
Irving, Richardson, Addison and Grapevine if the board agreed to participate. The
commission is a marketing sales group to pursue events such as the 2012 Olympics and
sporting events that would use several venues in the Metroplex. The commission would hire a
director and the support staff would come out of the Dallas CVB. Addison and Grapevine are
uncommitted at this time. The benefit to Grapevine would be the sale of room nights to
peripheral activities such as committee meetings and receptions around the larger events.
Grapevine Lake might be a venue for water activities. The commitment for the CVB would be
$25,000 on a year to year basis. This would give the bureau a seat on the board and access to
cif information obtained for these events. Mr. McCallum recommended that the bureau
participate at the $25,000 level and reevaluate at the end of the year. Bill Brink made a motion
to this effect which was seconded by Gary Blagg. Motion carried. Mr. McCallum will
represent Grapevine on the committee.
Board of Directors Meeting
October 21, 1999
Page 3 of 3
NEW BUSINESS cont.
Grants-In-Aid Requests
1111 Old Guard Fife and Drum Corps: Al Stover made a presentation to the board for a grant from
the CVB to fund two projects, "Thank God for Kids", and a calendar. They requested $1,000
to complete the "Thank God for Kids" program and $3,000 to print 5,000 two-year calendars
(14 x 17). Mr. Stover shared the history of the Corps and expressed his appreciation for the
Grapevine CVB for their assistance. Discussion followed. It was determined that CVB staff
would assist with the layout of the calendar and would have approval of the artwork.
Calendars would be available for CVB distribution. Gary Blagg made a motion to approve the
request for $4,000 total to the Old Guard Fife and Drum Corps. Bill Brink seconded; motion
carried.
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End of Runway Players: The board considered a request from the End of the Runway Players
for a grant for $5,000 to promote their 1999-2000 season. Their grant gave the history of the
theater group and their community involvement for the past 16 years. Steve Trent made a
motion to approve a $5,000 grant to the End of the Runway Players. Gary Blagg seconded;
motion carried.
2000 Research Project
ity George Kakos shared that a meeting has been set for October 29th with representatives from
community retail, hotels and attractions to determine the.direction of a research survey to be
conducted this fiscal year. The meeting is scheduled for 10 am at the Grapevine Convention
Center and is open to any board member who would like to attend.
ADJOURNMENT
There being no further business to bring before the Board, Steve Trent made a motion to
adjourn, seconded by Kathee Livengood.
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ATTEST:
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