HomeMy WebLinkAbout2003-07-17 Regular Meeting (lorCITY OF GRAPEVINE, TEXAS
GRAPEVINE CONVENTION & VISITORS BUREAU
BOARD OF DIRECTORS MEETING
Thursday, July 17, 2003 -- 11:30 am
WALLIS BUILDING
ONE LIBERTY PARK PLAZA, GRAPEVINE, TEXAS
AGENDA
I. CALL TO ORDER
II. RECOGNITION OF PAST BOARD MEMBERS
III. APPROVAL OF MINUTES
IV. HOTELS/ATTRACTIONS REPORT
V. SALES AND MARKETING REPORT
VI. OLD BUSINESS
A. SISTER CITY REPORT
B. CONCORDE SST UPDATE
C. DIRECTOR OF SALES POSITION
VII. NEW BUSINESS
A. FOLEY EXCHANGE
B. CONTRACT SALES PROGRAM
VIII. REPORTS
A. HERITAGE FOUNDATION
B. CHAMBER OF COMMERCE
IX. ADJOURNMENT
STATE OF TEXAS
tor COUNTY OF TARRANT
CITY OF GRAPEVINE
MINUTES
The Grapevine Convention & Visitors Bureau Board of Directors met on Thursday, July
17, 2003 at the Wallis Building, Grapevine, Texas with the following persons in
attendance:
Don Bigbie Chairman
Ev Barnes Board Member
Bill Bretches Board Member
Bill Brink Board Member
Philip Cloud Board Member
Kathee Livengood Board Member
Paul Slechta Board Member
Tom Smith Board Member
Steve Stinson Board Member
Darlene Freed Council Liaison
Paul W. McCallum Executive Director
George Kakos Assistant Executive Director
Absent:
fir Pat Stinson Heritage Foundation
Ronny Nordling Grapevine Chamber
CALL TO ORDER
Don Bigbie called the meeting to order. He shared with the board that Paul Jennings
and Robert Thrailkill could not be at the meeting to receive their recognition plaques but
that the plaques would be sent to them.
APPROVAL OF MINUTES
A motion to approve the minutes from the June 19th meeting was made by Phil Cloud
and seconded by Tom Smith. Motion carried. Mr. Bigbie reported that after the last
meeting he researched with board members, council members and city staff regarding
the recruiting processes of Gaylord Opryland Texas and found no written agreement.
While there may have been some implied understanding with Dave Jones with regards
to hiring practices, there was no written agreement and the city is not in a position to
become involved in Human Resource issues. Tom Smith thanked Don for his efforts
and reported that a meeting is set for July 30th with John Imaizumi from Gaylord.
The Board of Directors Meeting
Car July 17, 2003
Page 2 of 4
HOTELS/ATTRACTIONS REPORT
Mr. McCallum reported that the new owner of Grapevine Super 8 takes over the end of
July. AmeriSuites has a new regional DOS from Magnolia Lodging. The Baymont Inn
is expanding their breakfast room and when recently audited by Baymont Inns', they
received the second highest rating overall. Yvonne Bennett is the new senior sales
manager at the Terraces. Gaylord Opryland Texas is on or ahead of schedule on the
project. The Embassy Suites ranked 12th in the state for REVPAR during the first
quarter of 2003.
In Fort Worth it is reported that there are at least seven developers interested in
creating a downtown convention center hotel. Officials indicated it would probably
involve a public-private partnership that could require the city to cover 30-35% of the
project cost. Irving CVB Board announced it would be halting the development of the
city's planned 350,000 sq. ft. convention center and headquarters hotel project due to
the soft economy. Hurst officials are launching a tourism campaign that touts Hurst's
proximity to Six Flags Over Texas, the Fort Worth Zoo, and Texas Stadium. Hurst has
two hotel properties and approximately $130,000 in hotel tax.
American Airlines (AMR) announced they lost $75 million from April through June, a
dramatic improvement over the $495 million lost during the second quarter of 2002.
Cr DFW Airport celebrated the completion of the track for the people mover. When
completed it will be the largest in the world and can move 5,000 people per hour. There
are two more years of construction.
Tuesday night council approved plans for an Underwarter World Aquarium to be
constructed just west of Grapevine Mills mall. Eric Pederson expects that when
completed it will hold 2 million gallons and be the largest tunnel-type aquarium in the
world. January 2005 is the target opening date. Bass Pro will construct a 3,024
square-foot archery range on the south façade of the building. A Scoop in Time's
building is up for sale.
Staff is working with moving companies, Union Pacific, and the City of Victoria to move
locomotive 771. Everyone is excited about the project. Upon arrival it will be located on
a spur by the roundhouse; cleaned and painted. Bill Bretches suggested a day where
hotel employees and others could assist with a clean up and take apart of the engine.
The CVB purchased a GP7 Diesel locomotive and are working with Burlington Northern
to get it shipped to Grapevine from Colorado.
Granbury, Texas has purchased land to put in a turntable or"y" in order for the
Grapevine Vintage Railroad to be able to make runs to Granbury. Their market is
central and west central Texas while our feeder market is north Texas. This would
make a nice marketing opportunity for visitors to go each direction spending a few days
in the other market. Granbury is making the commitment to build a depot and do what
is necessary for us to come there.
The Great Race was a great event for Grapevine. L.D. Bell High School team won the
(60 x-cup. Dennis and Michael Slechta won the best dressed. Grapevine was runner up for
the "top city". There were seven to ten thousand on the street to view the cars and over
thirteen thousand dollars was raised for the public art fund.
The Board of Directors Meeting
July 17, 2003
Page 3 of 4
SALES AND MARKETING REPORT
Mr. Kakos shared highlights from the month of June. The convention sales division
produced 15 leads representing 17,193 potential roomnights and assisted in closing 4
groups representing 1,515 roomnights. Staff attended two trade shows; Greater
Washington Society of Association Executives' Springtime in the Park, and Healthcare
Conference & Exhibitors Association. Four groups representing 1,400 delegates
received convention services during the month. Tourism division published three leads
representing 500 attendees and 250 roomnights and had three groups book
representing 220 roomnights. Staff participated in a west Texas sales mission and AAA
Travel Show in Little Rock. Mr. Kakos shared the summer saver rack card and coupon
book. June saw 19,443 visitors assisted through the Visitor Information Centers and
107,175 brochures distributed. The Convention Center booked 21 events during the
month representing 4,705 attendees. Through June they have achieved 77% of their
projected revenue goal. The Grapevine Vintage Railroad had 4,671 riders during the
month with a sell-out last Friday. The train web site had 7,645 visits and the CVB web
site had 3,483 visits during the month. Communications had $122,932 in print and
electronic media coverage.
(ir OLD BUSINESS
Sister City Report
Mr. McCallum shared the mission statement of the Sister City Program. On June 17-27,
2003 a 26-member delegation led by Bill Brink, merchants, civic clubs, wine pourers,
and former festival chairmen delivered a gift of arrows and a peace pipe along with a
letter from Mayor Tate. Each mayor smoked the peace pipe, which will be on display in
City Hall. Krems would like to pursue humanitarian aid opportunities; become a Sister
City with Parras, investigate economic development activities between Krems and the
U.S. They plan to bring a delegation to Grapevine next year at New Vintage. Mr.
McCallum invited everyone to attend the Sister City Committee meeting on July 24th
Concorde SST Update
Darlene Freed reported that there are 12 museums left in the running for the 7 British
Airways planes. Three of the twelve are in the U.S. We will check with the Ambassador
to the United Kingdom to see if there is anything more we can do at this time.
Director of Sales Position
Mr. McCallum reported that we are looking at three good candidates for the Director of
Sales position however money continues to plague us. One of the candidates is from
New Orleans, has worked in four 500 plus room hotel properties and the convention
center. She is presently an associate DOS and working the corporate market. One of
(60 the candidates is from Atlanta and has worked up and down the eastern seaboard,
mostly in the corporate market.
The Board of Directors Meeting
While July 17, 2003
Page 4 of 4
NEW BUSINESS
Foley Exchange
The dates for the Foley Exchange are November 7, 8, 9, 2003. There will be a major
reception Thursday evening upon our arrival. The Festival hours are Friday, 10 a.m. - 6
p.m.; Saturday 9 a.m. - 6 p.m.; and Sunday 11 a.m. - 5 p.m. We will take a motorcoach
for those interested in traveling with the group. All meal functions are on your own
except for Saturday evening that will be a small version of the Texas Wine Tribute.
Contract Sales Position
Mr. Kakos reported we had used contract sales for the New York Sales Mission and will
be doing it again in a few days for the Washington D.C. Mission and working on the 100
top corporate accounts. We are considering former sales manager, Toni Hopkins, who
would be working from home.
TFEA Awards
Mr. Kakos shared the six marketing awards that the Grapevine CVB won at the Texas
Festivals and Events Conference (TFEA) this month. The awards were as follows
Best Event Photograph - Austin Powers Champagne Cork Shoot
(ir Best web site - New Vintage Wine Trail
Best Event Program - Sponsor book for Main Street Days
Best Promotional Brochure - Main Street Days brochure
Best Promotional Poster- Main Street Days poster
Best Educational Program - Shrimp Boat Whistle Stop Tour for Main Street Days
REPORTS
Heritage Foundation
Mr. Brink reported that the Heritage Foundation approved their budget and is working
hard on Nash Farm plans. There is activity at the farm and they will erect a windmill on
the property.
Chamber of Commerce
There is a combined Colleyville - Grapevine Mixer at Westwood's Texas room. The
Chamber is looking forward to participating in the Foley Festival Exchange.
ADJOURNMENT
There being no further business to come before the Board, Bill Brink made a motion to
adjourn seconded by Ev Barnes.
ATTEST:
DATE: